Our journal
and writings
We believe in order to change the world we must always be open to new ideas.
We’re experts in design for mission-driven work. We use this space to share our approach and our thoughts on marketing for nonprofits.
How to launch a nonprofit website from scratch
If you're starting a nonprofit organization, creating a website is a crucial step in establishing your online presence and reaching potential donors and volunteers. Here are the steps to take to launch a nonprofit website from scratch:
How to refine your nonprofit's brand and website for clarity
As your business grows and evolves, it's important to regularly assess your brand and website to ensure they are properly aligned with your mission and vision. Here are some steps to help you prune your brand and website for maximum impact.
How to communicate impact through your website
Communicating impact is key to gaining support and building trust with your audience. A website is a powerful tool to showcase your impact and engage with your community. So it's super important to know how to effectively communicate to viewers through your website. Here are some tips on how to effectively communicate impact through your website.
How I became a designer for nonprofits
This is the story of how I, Esther (the founder + leader designer at Sereth Design), became a creative director and designer for nonprofits + brands that give a crap.
Building long-term relationships with donors
As I talk to nonprofit owners, a recurring theme is the struggle to retain donors for long periods of time. People often opt for a one-time donation, or cancel their recurring subscription a few months in. Why is that? The short answer: they don’t feel connected anymore.
Defining the who, what, why, and how of your nonprofit
It is crucial to define the "who, what, when, where, and why" of your business. In this field guide, we share questions to ask yourself to help define your WWWH’s to strengthen your foundation.
How impact-driven organizations can mobilize community engagement
If you lead a mission-driven organization, you know that donations keep your work running. But simply having a donate page on your website isn't enough. People need a reason to visit, a clear path to act, and a sense that they're part of something bigger.
