Our journal
and writings
We believe in order to change the world we must always be open to new ideas.
We’re experts in design for mission-driven work. We use this space to share our approach and our thoughts on marketing for nonprofits.
How to inspire action through design for social impact
Good design, invites everyone in, creating unity and connecting on a deep emotional level. We believe design is capable of changing our world; here’s how we wield the tool.
What it's like working with a social impact design studio
So, your brand is on a mission to change social culture and leave the world better than you found it? Here are a few reasons why we recommend working with a social impact design studio (like us).
Your nonprofit is a soul with a brand: why identity starts with mission
I recently heard the quote, “You are a soul with a body, not a body with a soul.” The same is true for our businesses and orgs! They are more than just brands. They themselves are souls. So we should treat them as such.
How strategic design can strengthen your nonprofit
We know investing in nonprofit branding or web design can feel like a big step—especially when you're navigating limited resources. Here are ten ways that thoughtful, strategic design can make your nonprofit stronger, more recognizable, and more aligned with your mission.
How to prepare your nonprofit website content before design begins
Prepping your content before you start designing your website can save you time, energy, and stress. We created a Website Prep Guide to help you clarify your goals, organize your copy and assets, and walk into your website project feeling ready.
How to reduce your nonprofit website's carbon footprint
Thinking about your website’s carbon footprint isn’t just good for the planet—it’s good for your users, too. A cleaner, faster site is easier to navigate, more engaging, and more energy-efficient. In this article, we share how our approach to web design has evolved and offer simple, actionable tips for making your site lighter, stronger, and more future-friendly.
Embracing a fresh start in your nonprofit's brand identity
After 12 moves across countries and continents, I’ve learned that change—while scary—is a powerful catalyst for growth. The same is true in business. A brand refresh can transform how you see your business and how others experience it.
How empathy makes me a better designer for nonprofits
When I left my cushy advertising design job to pursue nonprofit work, that’s when I really realized how deeply I cared. But over the years and late nights pushing pixels for big Ad, I realized something: I hated it. I wanted to feel like my work was making a difference.
